Why Data Science in Human Behavior?
High Demand Skill Set
Big Data Analytics forecasted to be the most in demand skill in 2022
Harvard Business Review in 2012, “Data scientist: The sexiest job of the 21st century. Meet the people who can coax treasure out of messy, unstructured data.” That’s what data science is. This article made a big splash when it came out, but it turned out to be pretty prophetic.
The demand for data scientists increased by 50% in 2020 across health, communications, media, entertainment, finance, insurance, and telecommunications industries. Essentially, all industries that require us to understand human behavior (Dice 2020 Tech Report).
Fastest Growing Occupation Area
For the past 5 years, Data science has been in the top 20 fastest growing occupations, according to the Bureau of Labor Statistics.
It’s the fastest-growing occupation for the past five years on LinkedIn’s emerging jobs report, with 37% growth in 2020 alone and for 2022 Machine Learning Analyst is in the top 5 most in demand role.
The demand for data science and big data skills is projected to grow by 30% over the next two years according to Markets and Markets Report.
96% of companies are definitely planning or likely to plan to hire new staff with relevant skills to fill future big data analytics related roles in 2022. This is most likely going to be the most in-demand role in 2022, says the Monster Annual Trends report.
What’s really interesting is that that demand is present in all sectors,
including large and small businesses, but also government and non-profit sectors.
So no matter what your interests are in a career, it’s going to require data science.
Jobs Titles to look for:
Data Scientist
Behavioral Data Scientist
Consultants
Machine Learning Analyst
AI & Analytics
Policy Analyst
Data Analyst
Test Developer
Consumer Behavior Analyst
Researcher
Elevate Your Earning Potential & Job Opportunities
The average tech salary has increased 6.9% and is 6 figures (DICE 2022 Tech Salary Report)
Potential Annual Value of AI & Analytics Across Industries
What makes our program different?
Balanced Qualitative & Quantitative Skill Set
Most programs in data science are actually targeting computer science or statistics majors. That is to say people who already have programming and quantitative skills, but they lack grounding in social sciences that are critical to many problems. Our program flips the script.
We provide direct hands-on training in data science programming concepts and methods specifically tailored to suit people who have social science backgrounds. We want to balance your qualitative skills with quantitative skills so that you can have a well-rounded skill set that is highly in demand in both academia and industry.
So as a consequence, our graduates will understand how to apply data science methods to solve real problems that are related to individual and collective human behavior.
That is to say, some of the most common problems in every sector.
Interested in more?
How Behavioral Science Can Inform a post-COVID World
4 Reasons why every Data Scientist should study Organizational Psychology
Why Data Science needs Behavioral Scientists
QUESTIONS? CHAT WITH PAT WALSH, OUR ENROLLMENT COACH
As an enrollment coach, my role is to answer your questions about the Data Science in Human Behavior Master’s Program and to help you decide if this program is the right fit for you and your career goals. I love listening to your questions, concerns, and stories.
Contact Pat Walsh: pjwalsh@wisc.edu
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